Archive for the 'Adwords' Category

Spending thousands of dollars but very low ROI on Google AdWords?

Wednesday, October 3rd, 2007

Paying a lot on Google AdWords and making nothing? Well, I’m sure you might be bidding for generic keywords like “cameras” or “mp3″ (based on your business and keywords). Generic keywords like this have a very high Min.CPC could range from $5 to $70 or even more and have a very less conversion rate

Want […]

Posted in Adwords, Google SEO | 2 Comments »

Google AdWords AdSense Pay-per-action beta answers

Friday, March 30th, 2007

Google recently introduced Pay Per Action advertising which is going to compete with the affiliate networks on the Internet.
Being new to this feature, even I had to mail some questions to google AdWords support and got them answered. Covering some common questions, google posted on their blog about pay per action feature.

Posted in Adsense, Adwords | 1 Comment »

Google Breaking its own rules?

Friday, January 12th, 2007

Google Adsense has been a great proven way of revenue for many webmasters. There were several things that we Adsense Optimizers did with Google Adsense Layouts on web sites and blogs. Google banned one after the other technique with which we use to attract site visitors(but not in my sites). Clients have made thousands of […]

Posted in Adsense, Adwords, Blogging, Google | 3 Comments »

Best Search Engine Marketing and Contextual Advertising Blogs

Monday, October 16th, 2006

for the SEOs and SEMs, these marketing blogs are a must read.
AdRants (www.adrants.com)Did-It Frog Blog (www.did-it.com/blog)Got Ads? (gotads.blogspot.com)JenSense (www.jensense.com)Google AdWords & AdSense BlogsMarketing Vox (www.marketingvox.com)ProBlogger (www.problogger.net)Traffick.com
More blog lists:
- Best Search Engine News Blogs
- Best SEO, Search Engine Optimization Blogs
- Best Search Engine Owned Blogs
- Best Search Engine Marketing and Contextual Advertising Blogs
- Best Blog Search […]

Posted in Adwords, Google, SEO, Yahoo | 1 Comment »

Why is Google charging more for less competitive keywords?

Friday, January 27th, 2006

I was always wondering and was postporning to write about this.
There is somthing very intresting and something which makes no sense whatever the reason might be.
Click here the image to see full size image.

The keyword for example here is marilyn monroe.
If you can see the average cost per click I was charged is $0.30 but […]

Posted in Adwords, Google | No Comments »

How is eCPM Calculated for Google Adwords and Adsense

Sunday, August 28th, 2005

This is in continuation with my previous post about eCPM. It is calculated by total earnings divided by the number of page impressions and then multiplied by 1000.
If your earnings is $50 and you have 11270 impressions.
$50/11270 = 0.00443655……
again 0.00443655……x1000 = 4.43
You can try the eCPM Calculator.

Posted in Adsense, Adwords, Google | No Comments »

What is eCPM in Google Adwords and Adsense

Saturday, August 27th, 2005

Today I was asked about what eCPM really means by my friend.
Just thought to post it for others
eCPM is nothing but Effective CPM which is the effective cost per 1000 impressions generated by a cost-per-click ad. eCPM is determined by multiplying a number of factors, including the ad’s cost per click (CPC) and […]

Posted in Adsense, Adwords, Google, Google SEO, SEO | 1 Comment »