Here is a beautiful case study of a taxi driver who is winning customers from a simple video on YouTube.

It was Devesh Mishra’s friend from Singapore who shot the video and uploaded it on YouTube. “I know a little bit of English as I am intermediate (10+2) educated. However, in the video, I was helped by my friend as he told me what exactly to speak in front of the camera,” the taxi driver reveals. Mishra further informs that eight foreign travellers have so far contacted him and five of them have turned out to be good business.

According to Mishra it was amazing to get such response and this made him understand the power of internet. “It was a wise decision as I eventually understood that I could not have reached those consumers if I had advertised on some other media. Internet helped me to reach out to foreign customers,” he said.

Internet has now become an important part of Mishra’s life. “I created my email id on Yahoo and now I religiously surf the internet at least twice a week. I get hundreds of emails every week. Most of the mails are from foreign travellers looking for my services. I also visit Yahoo and Google to be always updated about latest happenings,” he said.

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See? Now that’s a good case study of how the Internet can be put into use.

But, well if you think what kind of accent this man has,.. He is an ordinary Local Taxi Driver, You are not looking at a pilot. Are you?

I Wish Good Luck and Success to this man who is for sure going to be a role model for several others.